Gisteo creates best-in-class explainer videos that cut through the complexity, connect with your audience and inspire them to take action.
Get the Gist (90 seconds)
Trusted by 1,200+ organizations
From Silicon Valley start-ups to leading global brands
Welcome to Gisteo
When we launched Gisteo in early 2011, explainer videos weren’t a “thing” yet. So, we just invented our own term to describe what we did by combining the words Gist and Video. The “gist” is the central idea, the core, the essentials. It implies a quick summary vs. a long-winded dissertation…which was exactly what our videos did. Gist + Video = Gisteo. A company name was born and the rest is history.
Almost a decade later, we’re still explaining the gist of what businesses, products or services are all about. In fact, it’s more important today than ever. Competition is just a click or tap away and your target has countless choices. They need to get the gist…and fast. If they do, it’s priceless because understanding the gist of why you matter gives them clarity….and clarity leads to action.
Versatile styles to fit any need
We’re no “one trick pony” and no two Gisteo productions are the same. Below are just six examples of the diverse styles we do, each tailored to your unique goals and preferences. Check out the Portfolio section for much more.
Quick turnaround times
We work fast & efficiently to finish your project on time, every time!
Responses with blazing speed before, during and after your project.
US-based with a global perspective
Videos created for organizations in 20+ countries in 10 different languages.
We make changes within each stage at no charge to you.
Industry Pioneers Since 2011
Over 1,500 productions for 1,200+ organizations completed to date.
Pick our brain...for free!
We know our stuff…not just about animated explainer videos, but also about marketing/branding in general. We’ll be happy to set up a call and give you our suggestions on approach, style, length etc. for your video as well as any other ideas about your overall marketing strategy. Scout’s honor: there’s no obligation and we won’t bombard you with spammy emails afterwards.
A pretty explainer video with a sloppy story won't help your business. The right messaging, beautifully executed, on other hand…is magic. At Gisteo, we’re marketers first and foremost. Unlike typical studios, we start by digging deep to understand your business and unique challenges…and then (and only then), we work to bring your story to life with stellar script writing and animation.Stephen ConleyFounder & Creative Director, Gisteo
Is Gisteo the right fit?
We admit it: Gisteo isn’t for everyone. Here’s how to figure out if we’re the best choice for you.
Who should hire us?
- You value experience and a track record working with the world’s leading brands.
- You’re looking for a quality video and will pay a fair rate for a premium product.
- You want to work with a firm that is fast, efficient and responsive.
- You prefer US-based companies, available during your work hours.
- You seek big-agency thinking and skills but you can live without the bloated fees & processes.
- You want professionals who will listen to your needs while delivering expert guidance.
Who should not hire us?
- You think experience is over-rated and don’t mind serving as a “guinea pig.”
- You could care less about quality; you’re just trying to find a dirt-cheap solution.
- You have time to burn and are fine if it takes months to slog through your production.
- You want to go offshore & hope that nothing gets lost in translation.
- You crave the big agency “pomp and circumstance” and embrace paying 5x.
- You don’t want guidance; just an order-taker…no questions asked!
Why companies love Gisteo
“We had the pleasure to work with Gisteo when we had to bring a story to life for Oracle Retail. They helped us tell our complex story in a clear and concise way. We are very pleased with the final product. I would recommend working with Gisteo. Thanks Gisteo!”Jessica KottcampDirector of Retail Marketing, Oracle
“Working with the Gisteo team was amazing. Our engineering services business often has good marketing ideas, but we struggle pulling all the creative elements together. Gisteo made this easy. We exchanged our ideas with them, and they ran with it. We are delighted with the results!”Ted MesserlyPresident, Lumenance
“Gisteo captured the style, mood and emotion we were looking for to promote our latest campaign. The flexibility, professionalism and quick work is much appreciated! We are very happy with the end result and look forward to working with you again in the future!”Cristina WongConsumer Campaigns Manager, Intel