Why Your Business Needs an Explainer Video Yesterday
In today’s hyper-competitive digital marketplace, getting your message across quickly and memorably isn’t just nice—it’s necessary for survival. Whether you’re launching a startup, scaling a business, or reinventing an established brand, explainer videos have become the ultimate weapon in your marketing arsenal.
The right explainer video can slash your bounce rates, skyrocket conversions, and turn complex offerings into must-have solutions. But here’s the catch—not all explainer video companies deliver the same results.
After analyzing hundreds of portfolios, client testimonials, and measurable outcomes, we’ve compiled this authoritative list of the 30 great explainer video companies and services dominating the space in 2025. This isn’t just any list—it’s your roadmap to finding the perfect creative partner to transform your vision into video gold.
1. Gisteo: The Undisputed Champion of Explainer Videos
Deep experience
When it comes to great explainer video companies and services, Gisteo stands head and shoulders above the competition. Founded in 2011 on the principle that powerful communication starts with crystal-clear messaging, Gisteo has revolutionized how businesses connect with their audiences through video.
Scriptwriting excellence
What separates Gisteo from the pack isn’t just their stunning visuals or silky-smooth animations—it’s their obsessive focus on your bottom line. Their “Message-First” approach ensures that every frame serves your business objectives, whether that’s generating leads, closing sales, or building brand authority.
Clientele
Gisteo’s client roster reads like a who’s who of innovative companies, from nimble startups to Fortune 500 giants. Their explainer videos have helped launch groundbreaking products, secure millions in venture funding, and simplify even the most complex B2B solutions into compelling narratives that drive action.
Streamlined process
Their production process leaves nothing to chance. The Gisteo team dives deep into your business, excavating insights that even you might have missed. Their scriptwriters are masters of persuasion who can distill your unique value proposition into language that resonates with your specific audience. Their designers and animators don’t just create pretty pictures—they craft visual journeys that guide viewers toward the decisions you want them to make.
Transparency & affordability
Gisteo’s commitment to affordability and transparency sets them apart in the industry. Their pricing is straightforward, with no hidden fees, ensuring clients know exactly what to expect. One of their standout offerings is the Gisteo Unlimited Plan, a flat-fee yearly subscription priced at $16,000 (current price). This “all-you-can-eat” video creation plan allows businesses to produce unlimited videos across various styles and lengths, including social media clips, training modules, and onboarding content. The plan includes free cutdown versions, source files, and multiple layout formats, providing exceptional value for companies with ongoing video content needs.
The bottom line
With a 100% money-back guarantee and a track record of delivering high-quality, persuasive videos, Gisteo remains a top choice for businesses seeking impactful explainer video solutions.
For businesses that refuse to settle for mediocre marketing results, Gisteo delivers explainer videos that don’t just explain—they transform prospects into customers and customers into evangelists.
2. Switch Video
Switch Video has built a reputation for creating explainer videos that simplify the complex through strategic storytelling and clean animation. Their methodical approach to video creation ensures that every project meets high standards of clarity and engagement, making them particularly effective for technical products and services that need translation for broader audiences.
3. Blue Carrot
Blue Carrot specializes in educational explainer videos that make learning accessible and enjoyable. Their team excels at transforming dense information into engaging narratives, with particular expertise in healthcare, finance, and technology sectors. Their commitment to pedagogical principles sets them apart among great explainer video companies and services.
4. Breadnbeyond
Breadnbeyond offers comprehensive explainer video solutions with a focus on versatility and affordability. Their range of animation styles and production options makes them accessible to businesses of all sizes, while their strategic approach ensures that each video achieves its intended purpose.
5. Yans Media
Yans Media delivers sophisticated motion graphics and animation services that elevate explainer videos beyond basic information delivery. Their aesthetic sensibility and technical expertise allow them to create visuals that capture attention and enhance message retention, particularly for brands with premium positioning.
6. MotionCue
MotionCue provides strategic explainer video production with an emphasis on conversion optimization. Their process incorporates marketing psychology and audience analysis to ensure that videos not only explain but persuade. Their data-driven approach makes them valuable partners for growth-focused businesses.
7. Thinkmojo
Thinkmojo combines strategic insight with design excellence to create explainer videos that achieve business objectives. Their holistic approach considers the entire customer journey, ensuring that videos integrate seamlessly with broader marketing initiatives. Their attention to brand alignment makes them trusted partners for established companies.
8. Explain Ninja
Explain Ninja delivers animated explainer videos designed to boost engagement and drive measurable results. Their efficient production process and competitive pricing make them accessible to businesses with tight timelines and budgets, without compromising on quality or effectiveness.
9. Wyzowl
Wyzowl has established itself as a reliable provider of explainer videos with a systematic, results-oriented approach. With thousands of successful projects completed, their process-driven methodology ensures consistent quality and predictable outcomes. Their extensive experience across industries gives them valuable insights into what works.
10. Sandwich Video
Sandwich Video stands out for their distinctive approach that blends humor, authenticity, and clarity. Their narrative techniques make complex products feel accessible and relatable, forging emotional connections with viewers. Their founder’s background in filmmaking brings a cinematic quality to their explainer videos.
11. Digital Spark Studios
Digital Spark Studios focuses on emotion-driven animated content that resonates on a deeper level. Their explainer videos go beyond information delivery to create memorable experiences that strengthen brand perception. Their commitment to storytelling sets them apart in the crowded marketplace of great explainer video companies and services.
12. Blink Tower
Based in South Africa, Blink Tower brings a unique cultural perspective to explainer videos. Their quirky, engaging style makes complex topics accessible while maintaining a distinctive voice. Their global outlook allows them to create content that resonates across diverse markets.
13. Simple Story
Simple Story delivers client-focused explainer video production with an emphasis on brand alignment. Their collaborative approach ensures that each video authentically represents the client’s voice and objectives. Their attention to detail throughout the production process results in polished, professional content.
14. Hound Studio
Hound Studio provides animation services with global reach and cultural sensitivity. Their explainer videos are designed to resonate across markets while maintaining message consistency. Their international perspective makes them valuable partners for companies with global ambitions.
15. Explanify
Explanify focuses on creating action-driving explainer videos through strategic storytelling. Their approach emphasizes clear communication of value propositions and compelling calls to action. Their marketing expertise complements their creative capabilities, ensuring videos that perform.
16. Oddfellows
Oddfellows is renowned for high-end animation and distinctive storytelling that elevates explainer videos to artistic experiences. Their creative approach brings a unique aesthetic to each project, making them popular among brands seeking to stand out visually in competitive markets.
17. Cub Studio
Cub Studio creates premium animation with an emphasis on distinctive style and narrative clarity. Their explainer videos combine artistic vision with strategic messaging, ensuring that creative choices support business objectives. Their design-forward approach appeals to brands with sophisticated visual identities.
18. Lemonlight
Lemonlight specializes in producing high-quality explainer videos that combine live-action with animation elements. Their work excels in showing products in real-world contexts, making them particularly effective for tangible offerings. Their production expertise ensures professional results across varying budgets.
19. Dinos & Teacups
Dinos & Teacups brings a whimsical, unique animation style to explainer videos that helps brands establish distinctive visual identities. Their creative approach makes them stand out among great explainer video companies and services, particularly for brands targeting younger or more creative demographics.
20. Motion Story
Motion Story integrates sophisticated motion design with compelling narratives to create explainer videos that captivate from start to finish. Their focus on visual storytelling ensures that complex messages are communicated clearly without sacrificing aesthetic quality.
21. Yum Yum Videos
Yum Yum Videos creates compelling animated stories trusted by major brands like Google and Amazon. Their versatile animation styles and strategic approach to messaging have made them popular among both startups and established enterprises seeking effective communication tools.
22. Skeleton Productions
Skeleton Productions combines creative vision with strategic execution in their explainer videos. Their animations are structured to drive engagement and retention while maintaining visual appeal. Their balanced approach makes them suitable for brands seeking both style and substance.
23. VeracityColab
VeracityColab specializes in explainer videos that blend strategic insight with creative execution. Their focus on brand storytelling ensures that each video builds meaningful connections with viewers while clearly communicating key messages.
24. Animated Explainers
Animated Explainers delivers streamlined production of explainer videos with an emphasis on efficiency and clarity. Their straightforward process makes them accessible to businesses new to video marketing, while their strategic guidance ensures effective outcomes.
25. Planet Nutshell
Planet Nutshell creates educational explainer videos with a focus on accessibility and inclusion. Their expertise in simplifying complex topics makes them particularly valuable for educational institutions and organizations with diverse audiences.
26. Epic Agency
Epic Agency delivers premium explainer videos with cinematic quality and strategic depth. Their high-end production values and narrative expertise make them suitable for brands seeking sophisticated video content that elevates their market positioning.
27. Lumen5
Lumen5 offers AI-assisted explainer video creation that maintains quality while increasing production speed. Their technology-enabled approach makes professional video content accessible to businesses with limited resources, democratizing the power of visual storytelling.
28. Pictory
Pictory provides innovative solutions for creating explainer videos from existing content. Their repurposing expertise helps businesses maximize the value of their intellectual property while expanding their video library efficiently.
29. Explainly
Not to be confused with Explainify, Explainly is a San Francisco Bay Area-based animation studio specializing in custom explainer videos that distill complex ideas into clear, engaging narratives. Founded in 2018, Explainly has collaborated with a diverse range of clients—from startups and nonprofits to industry leaders like Uber, Amazon, HubSpot, and Google.
30. Vidico
Vidico specializes in creating sleek, modern explainer videos with an emphasis on visual sophistication. Their motion graphics expertise and aesthetic sensibility make them particularly appealing to technology and design-focused brands seeking to maintain a cutting-edge image.
Frequently Asked Questions About Great Explainer Video Companies and Services
How much do professional explainer videos cost?
Pricing for explainer videos from great explainer video companies and services varies widely based on complexity, style, and the provider’s expertise. Entry-level videos might start around $2,500, while premium productions from top-tier companies can run much higher. Remember that higher prices often reflect strategic input and proven results, not just prettier visuals.
How long should an explainer video be?
The ideal length for most explainer videos is 60-90 seconds. Research consistently shows that viewer engagement drops significantly after 2 minutes. However, B2B explainer videos addressing complex solutions may effectively extend to 2-3 minutes when properly structured and engaging.
What makes an explainer video effective?
The most effective explainer videos share several characteristics: a clear, focused message; a story-driven structure; professional visuals and audio; a strong call-to-action; and strategic distribution. Great explainer video companies and services don’t just create beautiful animations—they craft strategic assets that drive specific business outcomes.
How long does it take to produce an explainer video?
The typical production timeline ranges from 4-8 weeks, depending on complexity and revisions. Beware of companies promising ultra-fast turnarounds (under 2 weeks) for custom videos, as this often indicates cookie-cutter approaches that sacrifice strategic thinking and quality.
Can I create my own explainer video without hiring a company?
DIY tools exist, but they come with significant limitations. While you might save money upfront, self-produced videos typically lack the strategic messaging, professional polish, and conversion optimization that professional explainer video companies provide. For business-critical applications like homepage videos or product launches, professional production usually delivers superior ROI.
How do I measure the ROI of an explainer video?
Track performance metrics aligned with your goals: conversion rate increases on pages featuring the video, time-on-site improvements, engagement metrics (views, completion rates, shares), lead generation numbers, and sales cycle length. Great explainer video companies and services should help you establish meaningful measurement frameworks tailored to your specific objectives.
Choosing the Right Explainer Video Partner for Your Business
After reviewing these 30 great explainer video companies and services, you might be wondering which one is right for your specific needs. While each company on this list offers quality work, the best choice depends on your unique business objectives, budget constraints, and creative preferences.
Consider these key factors when making your decision:
- Strategic Alignment: Does the company understand your business goals and audience needs?
- Portfolio Relevance: Have they created successful videos for businesses similar to yours?
- Process Transparency: Is their production methodology clear and collaborative?
- Investment-to-Return Ratio: Do their pricing and packages align with your expected ROI?
- Implementation Support: Will they help you maximize the video’s performance after delivery?
Remember that an explainer video is an investment in your business’s growth, not just a marketing expense. The right partner will create content that continues delivering returns long after the initial production.
The Bottom Line on Great Explainer Video Companies and Services
In today’s attention-starved marketplace, the power of a great explainer video cannot be overstated. When done right, these brief visual stories can transform your conversion rates, slash your customer acquisition costs, and dramatically accelerate your sales cycle.
The 30 great explainer video companies and services featured in this guide represent the cream of the crop in visual storytelling for business. Each brings unique strengths to the table, but all share a commitment to creating videos that don’t just explain—they persuade, engage, and convert.
Before you make your decision, remember that the most expensive option isn’t always the best for your specific needs, nor is the cheapest necessarily the best value. The right partner is the one whose strengths align perfectly with your weaknesses and whose process complements your working style.
Take the time to research, ask the right questions, and clarify your objectives before committing. Your perfect explainer video partner is on this list—now it’s just a matter of finding them and getting to work creating video content that transforms your business results.
Want to discuss a potential project with Gisteo? Don’t hesitate to schedule a free consultation now.
