April 23, 2025

Why Gisteo is the Animation Maker Company You Need

Stephen Conley

Stephen is Gisteo's Founder & Creative Director. After a long career in advertising, Stephen launched Gisteo in 2011 and the rest is history. He has an MBA in International Business from Thunderbird and a B.A. in Psychology from the University of Colorado at Boulder, where he did indeed inhale (in moderation).

Listen up, because what I’m about to tell you could literally transform your business overnight…

Here at Gisteo, we’re not just an animation maker company. We’re conversion specialists who happen to use animation as our weapon of choice.

Let me ask you something: Have you ever tried explaining your product to a prospect and watched their eyes glaze over like a Krispy Kreme donut? You’re there passionately describing your revolutionary widget, and they’re mentally planning their grocery list.

It happens to the best of us.

Let me tell you a quick story. Last year, a client came to us—let’s call him Jim. Brilliant software product. Game-changing stuff. But he couldn’t get traction to save his life. Know why? NOBODY UNDERSTOOD WHAT THE HELL IT DID.

Jim would talk for 20 minutes straight, using words like “proprietary algorithm” and “seamless integration.” Might as well have been speaking Swahili.

Then we worked our magic. One week later, he had a 90-second animation that explained everything. EVERYTHING! And you know what happened next?

Sales went through the roof. Not a small bump. We’re talking a 218% increase in the first month alone.

Crafting Videos That SELL

Now, pay close attention because this is the IMPORTANT part…

As an animation maker company, we don’t just make cute cartoons. No sir. We create what I call “Video Sales Letters.” They follow the exact same principles that make the best sales letters pull like crazy:

They grab attention in the first 8 seconds
They identify a specific pain point that makes viewers nod their heads
They present the solution in crystal-clear terms
They overcome objections before they arise
They build credibility with specific facts and numbers
They close with a call to action that a drunk monkey could follow

Gisteo: The Marketing First Animation Maker Company

Let me be BRUTALLY HONEST with you. Most animation maker companies are run by “creative types” who couldn’t sell water to a man dying of thirst in the desert. They’re obsessed with winning awards and impressing their artsy friends.

NOT US.

At Gisteo, we’re MARKETERS FIRST. We understand that pretty pictures mean jack squat if they don’t make the cash register ring.

Here’s a secret most people don’t know: The human brain processes visuals 60,000 times faster than text. That’s not our opinion. That’s neuroscience, baby!

As an animation maker company that knows what we’re doing, we leverage this biological fact to bypass the logical brain and go straight for the emotional jugular.

I’ll tell you something else. I’ve seen companies charge $25,000 for corporate videos that don’t convert worth a damn. Meanwhile, our company delivers videos that outperform them at a fraction of the cost.

Why? Because we UNDERSTAND YOUR CUSTOMERS better than anyone else. We know what makes them tick. What keeps them up at night. What makes them pull out their credit cards faster than you can say “animated explainer video.”

For every animation we create, we focus on:

An irresistible hook that grabs attention instantly
Character designs that your audience identifies with
Voice talent that speaks directly to your market’s desires
Calls to action that practically force people to respond

Our animations connect with viewers on such a deep level that they often feel like we’ve been reading their minds. That’s not magic—it’s just knowing what buttons to push.

Now, I don’t usually brag. But when we’ve developed something that works this well, I’d be doing you a disservice by being modest. For more information about writing compelling scripts, I’ll refer you to my digital twin:

Services Tailored to Your Needs

Gisteo offers a variety of services to meet diverse business requirements:

Custom Project Rates: Full-service productions tailored to your brand’s unique story.
Express Explainers: Template-based videos for quicker turnaround and budget-friendly options.
AI Videos: Cost-effective solutions utilizing AI technology for rapid production.
Gisteo Unlimited: A flat-fee yearly subscription providing unlimited access to Gisteo’s video services.

Diverse Animation Styles

To ensure your message resonates, Gisteo offers various animation styles:

2D Animation: Versatile and engaging visuals suitable for a wide range of topics.
Motion Graphics: Sleek designs ideal for professional presentations.
Whiteboard Animation: Simplifies complex concepts with hand-drawn illustrations.
Kinetic Typography: Dynamic text animations that capture attention.
Mixed Media: Combines live-action footage with animated elements for a unique look.

Post-Production Optimization: Beyond Just Animation

At Gisteo, our commitment to your success doesn’t end with delivering a high-quality explainer video. We go a step further by offering detailed consultation (additional fee) on how to optimize your video’s placement and usage to maximize its impact.

Our team provides strategic guidance on:

Website Integration: Identifying the exact spots on your website where your video will convert best.
Thumbnail Selection: Choosing the most compelling thumbnail to increase click-through rates.
Accompanying Text: Crafting persuasive text to pair with your video for maximum engagement.

This holistic approach ensures that your explainer video doesn’t just exist—it performs. It’s like getting an animation maker company and a conversion optimization expert all rolled into one!

Additional Offerings to Amplify Your Message

Beyond explainer videos, Gisteo provides services to further enhance your brand’s communication:

Extreme Messaging Makeover: Revamp your brand’s messaging strategy for maximum impact.
Remote Customer Video Testimonial Service: Capture authentic testimonials from your clients, no matter where they are.
Reel Interviews: Conduct a single studio session to produce over ten shareable videos.
Complete Digital Marketing Audit: Assess and enhance your digital marketing strategies for better results.

What You Need To Do

So here’s what you should do RIGHT NOW:

Take whatever you’re currently using to explain your product or service.
Throw it in the garbage.
Contact our animation maker company (that’s us, Gisteo).
Ask to see our case studies and conversion rates.
Have us create a “Video Sales Letter” explainer for your business.

Look, we’ve seen every marketing approach under the sun. Most are garbage. But occasionally, something pure gold comes along. Our animation maker company approach is the real deal.

And hey, if you think your product is “too complicated” or “too boring” for animation, that’s EXACTLY why you need us. The more complex your offer, the more you need simplified visual explanation.

Remember this: CONFUSED MINDS DON’T BUY.