AI UGC video ads

AI UGC Video Ads: What They Are, What They Cost, and When a Studio Beats a Tool

AI UGC video ads look like creator content but are made with AI. See what they cost, the best uses,…

custom motion graphics vs stock video

Custom Motion Graphics vs. Stock Video: Which Delivers a Better Return?

Custom motion graphics vs. stock video: stock is cheap and fast, custom is ownable and on-brand. Here's which delivers a…

2D vs 3D animation

2D vs. 3D Animation for Explainer Videos: Cost, Timeline and When 3D Is Worth It

2D vs. 3D animation for explainer videos: compare cost, timeline & uses and learn when the depth and realism of…

brand mascot

How to Create a Brand Mascot for Your Explainer Videos (and Keep It Consistent)

A brand mascot makes explainer videos memorable. Learn when it fits your brand & how to keep it consistent, including…

localize an explainer video

How to Localize an Explainer Video for Other Countries: Voice, Subtitles and On-Screen Text

Quick answer: To localize an explainer video, translate and adapt the script, replace the voiceover or add subtitles, update every…

Accessible Video Workspace

Accessible Explainer Videos: Captions, Audio Description and the Basics of WCAG

Accessible explainer videos need captions, audio description, transcripts and readable visuals. Here are the WCAG basics every marketing team should…