Animated explainer videos that tell investors, customers and early hires what your startup does, who it’s for and why it matters, in about a minute. From a studio that’s helped startups launch since 2011.
Your pitch deck, compressed into 60 seconds of clarity.
Quick answer: A startup explainer video is a 60–90 second animated video that tells investors, customers and early hires what your company does, who it’s for and why it matters, in plain language. It becomes your most reused asset: on your homepage, in your pitch deck, in fundraising emails, at demo day and in launch campaigns. With Gisteo, a custom 60 second video starts at $3,500.
| Quick facts | At Gisteo |
|---|---|
| Typical length | 60–90 seconds; 15–30 second cuts for launch ads |
| Price | From $3,500 per 60 seconds, or $4,000 with our scriptwriting |
| Timeline | 4–6 weeks; 2–3 weeks with VIP Fast Pass (great for demo day) |
| Popular styles | 2D animation, motion graphics and cinematic AI |
| Best for | Homepages, pitch decks, demo days, launches and recruiting |
| Experience | Hundreds of startups since 2011, from seed to scale-up |
A selection of the startup videos we’ve created. Click any video to watch.
Want more? See our custom explainer video examples and AI video production examples.
Most startups start with one of these:
AI or custom? AI is great for quick tests and ads; custom animation gives you a distinctive brand look investors remember. Many startups use both. AI explainers
Every startup project follows the same five stages, with your approval at each one:
More: the elevator pitch video · AI video for startups · how we work
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Tell us about your company and your next milestone. We’ll suggest a video, timeline and budget that fit.
A 60–90 second animated video that tells investors, customers and early hires what your company does, who it’s for and why it matters.
At Gisteo, a custom 60 second video costs $3,500 if you supply the script, $4,000 with our scriptwriting, or $5,000 with VIP Fast Pass. Pay upfront and save 15%. See pricing.
Usually, yes. VIP Fast Pass delivers in 2–3 weeks, so start at least a month out if you can.
AI is great for quick tests and ads; custom animation gives you a distinctive brand look that investors and customers remember. Many startups use both.
When your positioning is clear enough to explain in a minute, usually before a launch or fundraising round.
60–90 seconds for a homepage or pitch video, and 15–30 seconds for launch ads.
Many do, especially in pitch emails and decks. A short video helps your story get forwarded and remembered.
Animation is easy to update. We can design scenes so screens and details are simple to swap later.
Yes. Our Full-Service package includes scriptwriting, which helps when you’re still sharpening your pitch.
Unlimited revisions within each stage, with your approval before we move on.
Yes. We can cut 15–30 second and vertical versions for launch campaigns.
Yes. All custom projects are backed by our money-back guarantee.
