Explainer video pricing

Fixed rates. No surprises. No gimmicks.

OK, we’re bringing in the fireworks because this is pretty special. Other firms in this space try to size you up, get your contact info, etc. before giving you a quote. Not us.  We believe in delivering explainer video pricing with total transparency.

The pricing below applies to all our different animated video styles that you can see on our Portfolio page.   The only exception would be for special jobs that include elements like highly complex 3D work, CAD models, etc. which would need to be quoted on a case-by-case basis.

Note: if you’re planning on producing two or more videos, consider becoming a Gisteo Preferred customer– a great way to save big-time money on multiple productions. Or, if you’re on a tight budget and want all of Gisteo’s creativity packed into a simpler animation style, check out our K.I.S.S. budget pricing.

Just Animate!

$ 3,500

1st 60 seconds + $500/each additional 30 second increment

A perfect option if your script is 100% ready to roll. You supply the approved script with visual cues/instructions and we’ll bring it to life!

  • Full key-frame storyboard
  • Voice over
  • Illustration & animation
  • Music & sound effects
  • Unlimited revisions (within each stage)
  • 10 second free buffer included
  • Payment: 50% upfront, 50% upon completion
  • Receive a 10% discount when paying the entire project fee upfront
  • Average turnaround time: 3-4 weeks
Lets do this!

Normal

$ 4,000

1st 60 seconds + $500/each additional 30 second increment

Our classic full-service package. We handle everything from concept to creation, with all the bells and whistles included. This is Gisteo’s most popular offering.

  • Discovery
  • Script development
  • Full key-frame storyboard
  • Voice over
  • Illustration & animation
  • Music & sound effects
  • Unlimited revisions (within each stage)
  • 10 second free buffer included
  • Payment terms: 50% upfront, 50% upon completion
  • Receive a 10% discount when paying the entire project fee upfront
  • Average turnaround time: 5-6 weeks
Get started now!

VIP Fast Pass

$ 5,000

1st 60 seconds + $500/each additional 30 second increment

Same as our Normal package but everything is on an accelerated timeline. You get priority service while we sleep less & beg our spouses for forgiveness.

  • Discovery
  • Script development
  • Key-frame storyboard (time permitting)
  • Voice over
  • Illustration & animation
  • Music & sound effects
  • Revisions as time permits
  • 10 second free buffer included
  • Payment terms: 50% upfront, 50% upon completion
  • Receive a 10% discount when paying the entire project fee upfront
  • Average turnaround time: 2-3 weeks
Hurry up!

Gisteo Preferred

$ 999

One-time fee
  • $750 discount off the base rate on every project.
  • Starts immediately after paying the one-time fee.
  • Big-time savings if you plan on doing multiple videos.
  • Discount plan good for a 12-month period.

Volume discount pricing

Gisteo Preferred: the perfect plan if you’re looking to do multiple productions

Great gisteos are like Lay’s potato chips: you can’t “eat” just one, right? Becoming a Gisteo Preferred customer gives you access to discounted pricing so you can “feast” for less.

Our Gisteo Preferred customers receive a discount of $750 off the base rate on every single project (program not applicable to K.I.S.S. Budget Pricing nor can it be combined with the 10% discount for upfront payments on a single project).  For instance, if you’re doing a “Normal” package 60-second production, instead of paying $4,000 for this, you’ll pay just $3,250 with the Gisteo Preferred plan.

The discounted rate will apply to your very first production and every subsequent production after that, during a 12-month period that begins the day you join. Becoming a Gisteo Preferred customer more than pays for itself after two productions and is a great solution for companies who plan to do multiple productions over a period of a year. Note: the one-time fee to become a Gisteo Preferred customer is non-refundable once work commences.

Pricing- FAQ

Do you offer discounts on a single video?

Yes, we do offer a 10% discount if you pay the full fee upfront vs. our standard option, which is 50% upfront, 50% upon completion.

Are your prices negotiable?

Not really. We like to think we offer “everyday low pricing” but you can always try.  Hey, business is about “win-win” relationships so, if you have something to offer in exchange for a discount (e.g. you will mention Gisteo in a article that will be seen by thousands of people in a specific industry, you’re an influencer with a large following and you’ll talk about us etc.), we’re all ears!

Do you have any financing options?

Not directly, but as a long-standing PayPal Merchant, we can offer you interest-free financing (via PayPal) if the total bill is paid in 6 months.  For more information, click here.

Why are you so affordable?

Gisteo is a lean operation. We don’t have a secretary or too many admin people or excessive overhead which can lead to bloated explainer video pricing.  We prefer to keep things streamlined and pass those savings on to our clients.  In addition, we get a ton of repeat business and referrals so we don’t need to inflate our explainer video pricing to offset massive marketing costs.

Why are you so expensive?

Strange but true…but we get this question as often as the above one. Explainer video pricing fluctuates so wildly in this industry that prospective customers are left scratching their heads. We deliver a high-quality product at a fair price. We firmly believe that Gisteo offers the best value-for-money proposition on the market. If you are looking for a “dirt cheap” solution, that is not us. You may want to check out Fiverr or talk to some folks a few time zones over…but remember, you get what you pay for.

That being said, if you’re on a tight budget and want something simple yet effective, be sure to check out our “economy class” offering based on the KISS principle (Keep it simple, stupid) on the site here.  K.I.S.S. Explainers combines the same great storytelling offered at Gisteo with simpler animation techniques to deliver a super affordable, custom-made product. And there’s nothing stupid about that!

How does the “10 second free buffer” work?

Say you plan on doing a 60 second explainer video.  Ultimately, the running time extends a bit and the final video is 68 seconds. Other companies will charge you religiously (and handsomely) for every extra second. Not Gisteo. We keep it simple and fair.  We’ll round down as long as it’s within the “buffer zone” and those extra seconds are free of charge. If it goes beyond the 10 second buffer, we will apply the full pro-rated fee based on the normal $500 per each additional 30 second increment.

Do you do 30 second spots/videos? If so, what’s the rate?

Of course!  60-90 seconds is the most common length that we produce but we’ve also created countless 30 second spots for TV, websites, social media etc.  Subtract $500 from the above base rates and, voila, that’s the fee you can expect.

What is your pricing policy for revisions?

We’re very fair and flexible on revisions.  Our projects follow a sequential order, meaning that we don’t embark on the next stage of the process until you’ve given your feedback and approval on the current stage. This approach help ensure that we have frequent touch-points and no unpleasant surprises.  We do not change on any revisions made within each stage.

We do this because our goal is the same as yours: to create a compelling video. If you’re pleased with the result, we know you’ll speak favorably of us to all your friends and contacts when they ask “who made your video?” We’d much rather have a new Gisteo evangelist out there in the world than to tick you off by “nickeling and diming” you to death over a few extra changes.

Are there exceptions to the above?

Well….yes. Every now and then there are a few “special” clients who will cross the line a bit when it comes to requesting excessive revisions. It’s very rare, but it happens.

In these extreme cases, we may request an additional fee to cover an over-abundance of labor-intensive revisions. It’s kind of like calling a technical foul in basketball and we don’t like to do it.  When it happens, it’s dealt with on a case-by-case basis and we always try to be as fair as possible.