Gisteo Shorts: social media videos to help you engage inform clarify inform educate grow persuade grab attention promote convince convert

Gisteo Shorts is our social media production service. It’s a perfect service for companies looking to create simple, scalable social media content.

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Benefits of social media videos

People love watching videos and this trend shows no sign of slowing down. While longer explainer videos remain critical, shorter form content that can be consumed on social media plays an equally important role in any marketing strategy. The problem is that you’re often stuck between trying to make a DIY promo video software work for your brand or spending far too much of your budget on what should be simple, straightforward videos. 

At Gisteo, we already offer ones of the strongest-value-for money propositions around with our normal work. But not everybody needs all the “bells and whistles”– especially when it comes to social media videos and microcontent.  Our Gisteo Shorts service optimized to be silent by design for muted social feeds, with music to help further engage for those who hit the little sound icon. These productions focus on just a few messages accompanied by some key visuals and text to present your brand in a dynamic, elegant way, without breaking the bank.

Gisteo Shorts vs. explainer videos

Although people may share social media videos, they rarely view them multiple times. Explainer videos or other business video productions, on the other hand, are produced to be viewed many times over by teams of buyers or key decision makers.  Think of social media animations like paper napkins that you buy in bulk at Costco when organizing a BBQ while explainer videos are more like fancy, high-thread count cloth napkins that you bring out over and over for your best guests to use.

Social media videos are deliberately shorter – and much cheaper as you’ll see in the pricing section below.  Unlike explainer videos that take weeks to create, we produce social media animations quickly, normally using a few key visuals and simpler animation techniques. They’re a flash of color and movement in an ocean of lifeless posts on social media feeds.  They’re part of ongoing conversations between you and your customers and they’re often designed to be part of a series. Since there don’t contain a voice over (unless requested/needed), Gisteo Shorts are also ideal to play on auto-muted social media feeds. 

Social media video examples

Here’s a quick look at some of the many social media animations videos we’ve produced over the years. Be sure to visit our Portfolio page to review a wide range of our work. Gisteo Shorts are available in three formats: 1:1 (square), 9:16 (vertical) or 9:16 (landscape).

In Case of Crisis

Social media video promoting a crisis management software platform

University of Michigan

Social media animation targeting the UM Ross business school alumni network

LawnStarter

A snappy social media promo for an affordable lawn mowing service/app

NMI

Quick overview to announce new website features for a mortgage company

Credit Plus

Part of a “Fast Facts” series that we developed for an online lending platform

Benefits Ally

A short social media video encouraging sign-up to a daily email newsletter for benefits advisors 

Pricing for our Gisteo Shorts service

The table below represents the general pricing parameters for our social media videos. For pricing on our full explainer video productions, click here.

Single video

$ 500 1st 30 seconds + $250/each additional
30 second increment
  • Need a “one-off” Short? We’ve got you covered. Here’s what is included:
  • Scriptwriting
  • Graphics, stock photos/videos & animation
  • Music & sound effects
  • Payment terms: full amount upfront OR add 25% and pay half upfront, half upon completion
  • Average turnaround time: 1-2 weeks
  • All projects backed by a money-back guarantee

2-5 videos

$ 450/each 1st 30 seconds + $250/each additional
30 second increment (per video)
  • Looking to do more than one? The pricing gets better! Here’s what is included for each:
  • Scriptwriting
  • Graphics, stock photos/videos & animation
  • Music & sound effects
  • Payment terms: full amount of project scope upfront OR add 25% and pay half of project scope upfront, half upon completion
  • Average turnaround time: 1-2 weeks
  • All projects backed by a money-back guarantee

6+ videos

$ 400/each 1st 30 seconds + $250/each additional
30 second increment (per video)
  • Need to do a mini-series? Binge on these discounted rates. Here’s what is included for each:
  • Scriptwriting
  • Graphics, stock photos/videos & animation
  • Music & sound effects
  • Payment terms: full amount of project scope upfront OR add 25% and pay half of project scope upfront, half upon completion
  • Average turnaround time: 1-2 weeks
  • All projects backed by a money-back guarantee

100% money-back guarantee

We’re so confident that you’ll love our work that every project is covered by a money-back guarantee. If you’re not fully satisfied with our work at any stage from start to finish, we’ll refund you the full fee. It’s that simple. 

Social media video production FAQs

How much do Gisteo Shorts cost?

Gisteo focuses on value-for-money, whether it’s for our full-blown explainer video production or these shorter social media videos. Due to the simplified nature of these productions (normally no voice over, no elaborate storyboards etc.), our social media animations are highly affordable. See rates here.

What is the usual timeline for creating a Gisteo Short video?

The turnaround time for social media video animations is faster than that of our normal production. At Gisteo, we typically deliver videos within 1-2 weeks, from start to finish. 

How do the process work? 

We recommend that you take the time to set up a quick free consultation here.  This will get us a better chance to understand your needs and plan out you social media video project strategy. Taking the time to fill our our questionnaire on the free consultation page is also a best practice. 

In general, we start by identifying the video aspect format you’re looking for (1:1, 9:16 or 16:9) and gather any assets you may have (video footage to incorporate, logo file, brand guidelines etc.). We then work on a script for you to review/approve and, finally, we send you a full cut of the video for feedback, review and approval. 

Can I get a voice over for a Gisteo Shorts production?

Yes, we can add a voice over to your social media video for an additional fee, normally around $200-$300 depending on the length of the video. The simpler production techniques will still apply, however, as these are not as elaborate as our full-blown explainer videos. Alternatively, you can supply footage of your own that has sound (e.g. a customer testimonial) for us to use in production. There is no additional fee obviously in that case as the voice is already “built into” the assets your send us.

Why choose Gisteo for our social media video production needs?

We launched our company in 2011, making us literally one of the most experienced explainer video production companies on the planet. To date, we’ve completed over 3,000 projects for thousands of clients across the world, including countless social media animations. Click here for more information on why we may be the best choice for you. Oh, and everything we do at Gisteo is covered by our money-back guarantee! 

Beyond social media videos: other video types/uses to consider for your marketing efforts

Gisteo Shorts are just the beginning of what you can do with video content. There are countless use cases for Gisteo videos. Explore this infographic to learn more about the top 20 video types you can leverage to enhance your marketing or branding efforts.

Ready to discuss your Gisteo Shorts video project?

Let’s talk!  Schedule a free consultation using the calendar below or contact us at info@gisteo.com to further discuss your video needs.

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