How the process works

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Excellent question.  You can review the Top 5 reasons here.

Gisteo is a lean operation. We don’t have a secretary or too many admin people or excessive overhead which can lead to bloated explainer video pricing. We prefer to keep things streamlined and pass those savings on to our clients. In addition, we get a ton of repeat business and referrals so we don’t need to inflate our explainer video pricing to offset massive marketing costs.

Strange but true…but we get this question as often as the above one. Explainer video pricing fluctuates so wildly in this industry that prospective customers are left scratching their heads. We deliver a high-quality product at a fair price. We firmly believe that Gisteo offers the best value-for-money proposition on the market. If you are looking for a “dirt cheap” solution, that is not us. You may want to check out Fiverr or reach out to folks who may not speak English as a first language (not hating, just saying!)…but remember, you often get what you pay for.

It’ simple. Say you plan on doing a 60 second explainer video. Ultimately, the running time extends a bit and the final video is 68 seconds. Other companies will charge you religiously (and handsomely) for every extra second. Not Gisteo. We keep it real and we keep it fair. We’ll round down as long as it’s within the “buffer zone” and those extra seconds are free of charge. If it goes beyond the 10 second buffer, we will apply the full pro-rated fee based on the normal $750 per each additional 30 second increment.

Wow!  You read our mind. Our Gisteo MAX plan is perfect for those looking to produce two or more videos during a 12-month period. 

We d0n’t charge for revisions within each stage of a project. Our end goal is the same as yours: to create a compelling video. If you’re pleased with the end result, we know you’ll speak favorably of us to all your friends and contacts when they ask “who made your video?” We’d much rather have a new Gisteo evangelist out there in the world than to tick you off by “nickeling and diming” you to death over a few extra changes.

Projects follow a sequential order, meaning that we don’t embark on the next stage of the process until you’ve given your feedback and approved of a particular element such as a script, voice over, character look etc. This approach helps ensure that we have frequent touch-points and no unpleasant surprises.

Well….yes. Every now and then, there’s a “special” client or two who will cross the line when it comes to requesting excessive revisions. It’s very rare, but it happens.

This is especially problematic after a particular stage of a project has been completed and approved and the client decides to change something that was previously given the green light. In these extreme cases, we may ask for an additional fee to cover labor-intensive, post-approval revisions. This is dealt with only on a case-by-case basis when we feel it’s necessary and we always try to be as fair as possible.

Yes, with an asterisk. These are “for hire” jobs and you will own all rights to the video output produced by Gisteo. By “output,” we’re referring to the master video file we send you, most often in .mp4 format. We do not release source files (e.g. native After Effects project files) as this is our own intellectual property. Requests for source files are dealt with on a case-by-case basis and a one-time surcharge for said release applies (normally around $500-$1,000, depending on video length).

Yes! Please check out our 48 Hour Messaging Makeover page for that.