When small and medium-sized businesses (SMBs) look for high-quality motion graphics to enhance their marketing efforts, budget constraints often pose a significant challenge.
Renowned studios like Giant Ant and Oddfellows are celebrated for their exceptional work but often come with premium pricing that can be prohibitive for SMBs. For instance, Giant Ant has collaborated with high-profile clients such as Nike, Slack, and Airbnb, reflecting their position in the higher-end market.
Their rate for a single 60 second motion graphics production can run more than $100,000. While their work is truly remarkable, few SMBs can afford such a high price tag for a motion graphics video with content that may not even be evergreen. A change in branding, positioning, core offering, messaging strategy and more can render that video investment null or force SMBs to once again spend another $100K for a new video. Again, that’s fine for those who can afford it but it’s simply not the case for the vast majority of smaller businesses.
To assist SMBs in finding the best motion design studios that are more budget-friendly, we’ve complied a curated list of shops that offer excellent value-for-money work without the hefty price tag. Let’s dive in!
1. Gisteo- The Top Motion Graphics Studio for SMBs
Specializing in crafting compelling motion graphics explainer videos, Gisteo focuses on clear and engaging motion graphics tailored for SMBs.
Our emphasis on simplicity and effectiveness places us at the top of the list of best motions graphics studios for smaller businesses seeking impactful storytelling through motion design. Gisteo combines expert scriptwriting and production skills with a straightforward process and fair pricing to create world-class explainer videos that help clarify offerings and ignite businesses.
We have been keeping it real for over 13 years, offering clear, upfront pricing and open communication, ensuring clients are in the loop every step of the way. Our marketing-first approach blends deep marketing expertise with top-notch scriptwriting and production capabilities, making us more than just another explainer video company.
Gisteo offers affordable explainer video production, focusing on value, and often produces entire video series for the price that some companies charge for a single video. Our streamlined process includes briefing, crafting a concise script and engaging visuals, and delivering a highly-effective explainer video to help businesses achieve their goals faster. Plus, we have unique plans tailored to helping SMBs get more “bank for their buck,” including our Unlimited yearly subscription plan and our Express Explainers, that harness the best of explainer video maker software and technology tools to deliver effective explainer videos quickly and super affordably.
To date, Gisteo has produced over 3,000 explainer videos for clients worldwide. Motion graphics is one of our most popular styles and a common choice for many SMBs looking to for a slick, corporate look that’s not overly “cartoonish.”
2. BreadnBeyond
Established in 2009, Breadnbeyond is an award-winning explainer video company dedicated to creating engaging short videos that simplify complex concepts.
They offer fully customized premium animated video content, including motion graphics explainer videos, training videos, and 3D animations. Breadnbeyond provides clear, upfront pricing with packages designed to meet various budget constraints, making them a suitable choice for SMBs seeking quality motion graphics.
Established in 2009, Wyzowl is a leading animated explainer video company based in the UK. They have created over 4,000 videos for clients across more than 40 countries, making them one of the most experienced studios in the industry. Wyzowl offers a comprehensive range of video types, including animated videos, app demo videos, corporate videos, customer onboarding videos, and more. Their process is designed to be straightforward and client-friendly, encompassing scriptwriting, custom illustration, storyboarding, animation, and professional voiceovers. They provide simple, fixed pricing with no hidden costs and offer unlimited revisions at each stage of the project to ensure client satisfaction. Wyzowl’s commitment to clear communication and timely delivery makes them a reliable partner for SMBs seeking quality motion graphics.
3. Wyzowl
Established in 2009, Wyzowl is a leading animated explainer video company based in the UK. They have created over 4,000 videos for clients across more than 40 countries, making them one of the most experienced studios in the industry.
Wyzowl offers a comprehensive range of video types, including motion graphics videos, app demo videos, corporate videos, animated videos, customer onboarding videos, and more. Their process is designed to be straightforward and client-friendly, encompassing scriptwriting, custom illustration, storyboarding, animation, and professional voiceovers. Like Gisteo, they provide simple, fixed pricing with no hidden costs and offer unlimited revisions at each stage of the project to ensure client satisfaction. Wyzowl’s commitment to clear communication and timely delivery makes them a great choice among the best motion graphics studios for SMBs.
4. BuzzFlick
Founded in 2016, BuzzFlick is a full-service animated explainer video company with offices in Houston, New York, and Dover. They specialize in creating eye-catching explainer videos using 2D and 3D animation, as well as motion graphics.
Their diverse services include SaaS videos, training videos, and whiteboard animations. BuzzFlick emphasizes a streamlined production process, from scriptwriting and storyboarding to illustration and animation, ensuring that each project effectively communicates the client’s message. They have collaborated with over 100 startups and enterprises, delivering conversion-focused explainer videos that aim to engage audiences and drive sales. BuzzFlick’s commitment to clear communication and understanding of client needs makes them a valuable partner for SMBs seeking impactful motion graphics solutions.
5. IdeaRocket
Based in New York, IdeaRocket is a full-service animation studio specializing in explainer videos for businesses. They offer a range of animation techniques, including 2D and 3D animation, whiteboard, motion graphics, mixed media, and live action.
IdeaRocket provides comprehensive services from concept to delivery, encompassing scriptwriting, design, animation, music, and sound. IdeaRocket’s production process involves discovery, scripting, design, storyboard animatic, animation, and sound design, ensuring a thorough and collaborative approach to each project. With pricing on the more affordable end of the spectrum and numerous industry accoladed, IdeaRocket definitely deserves a place among the best motion graphics studios for SMBs.
6. Top Explainers
Like Gisteo, Top Explainers is a company that creates custom explainer videos designed to convey messages effectively without excessive costs. They offer sales-focused explainer videos aimed at promoting and selling products online, utilizing the power of words reinforced with visuals to engage audiences. Their services are tailored to help businesses convert more website visitors through engaging and informative content.
7. Next Day Animations
Next Day Animations is an award-winning explainer video production company known for creating high-quality animated videos with impressive speed.
They specialize in various styles, including whiteboard, 2D, and 3D animations, as well as live-action and mixed media. Their streamlined production process allows them to deliver videos in as little as three days, though their standard timeline is 4-6 weeks.
Next Day Animations has collaborated with clients across diverse industries, such as healthcare, nonprofit, technology, and finance, producing content for purposes like corporate events, training sessions, marketing campaigns, and educational initiatives. As a Certified B Corporation, they are committed to social responsibility and have received accolades like the Better Business Bureau Torch Award for Ethics.
8. EVA Explainer Video Agency
Founded in 2016, EVA Explainer Video Agency aims to make high-quality explainer videos accessible to businesses of all sizes.
Based in Amsterdam, they offer a variety of video packages tailored to different needs and budgets, including 2D cartoon animations, business animations, motion graphics, and premium animations. Their process involves understanding the client’s goals, scriptwriting, in-depth meetings to refine ideas, storyboarding, animation, and unlimited revisions to ensure client satisfaction. EVA has collaborated with clients across various sectors, from small SMEs to large corporate companies and government agencies. Their transparent pricing and commitment to service make them a valuable partner for SMBs seeking effective motion graphics solutions.
9. Simply Explainer
Based in Tempe, Arizona, Simply Explainer is an independent animated explainer video production firm specializing in creating quality explainer videos in over 22 different styles for brands globally.
Their expertise encompasses 2D explainer videos, whiteboard animations, 3D animations, motion graphics, logo animations, and infographics. Simply Explainer’s process involves concept development, research, scriptwriting, storyboarding, voiceover selection, animation, and final publishing, ensuring a comprehensive approach to video production. They emphasize affordability without compromising on quality, making them a suitable choice among the best motions graphics studios for SMBs.
10. Alconast
Established way back 2004, Alconost is a multimedia production company specializing in video production services, including corporate video production, video editing, and motion graphics.
They have produced over 1,000 custom explainer videos since 2011, offering both 2D and 3D animations. Alconost emphasizes clear storytelling and meaningful animation, aiming to make complex technical concepts easily understandable. Like Gisteo, their transparent pricing and collaborative approach ensure that clients are involved throughout the production process. Alconost has worked with a diverse range of clients, from startups to larger companies, across various industries. Their commitment to quality and affordability makes them a solid choice for SMBs seeking effective motion graphics explainer videos.
11. JumpStart Video
Based in the United States, JumpStart Video is a 100% US-based company specializing in affordable animated explainer videos. The company leverages animation maker tools like Vyond to produce videos quickly at very aggressive prices. With over a decade of experience and more than 15,000 videos produced, they have served clients across various industries, including training, dental, small business, real estate, HR, and non-profits.
JumpStart Video offers a range of styles, such as modern color, whiteboard, and 2D character animations, catering to diverse client needs. Their comprehensive process includes scriptwriting, voiceover, and animation, ensuring a seamless experience from concept to final product. Emphasizing clear communication and a streamlined workflow, JumpStart Video delivers high-quality content with quick turnaround times, making them a valuable partner for SMBs seeking simple, effective motion graphics solutions.
12. Dimedia
Established in 2004 and based in Tampere, Finland, Dimedia is a video production agency specializing in creating compelling explainer and animation videos.
With over 20 years of experience, they focus on simplifying complex topics, making them easily understandable and engaging for viewers. Dimedia’s services encompass the entire production process, from concept development and scriptwriting to final animation and audio production. They emphasize the importance of clear storytelling and high-quality visuals to effectively communicate messages.
Dimedia has worked with a diverse range of clients, providing tailored solutions that cater to various industries and objectives. Their commitment to affordability and quality makes them a suitable choice for SMBs looking to enhance their communication strategies through impactful video content.
13. Sundstedt Animation
Based near sunny (that’s a joke!) Glasgow, Scotland, Sundstedt Animation is an award-winning independent 2D animation studio specializing in handcrafted explainer videos and animated music videos.
Founded by Anders Sundstedt, the studio prides itself on creating 100% unique, bespoke animations tailored to each client’s needs. Their services encompass the entire production process, including concept development, scriptwriting, storyboarding, illustration, animation, and sound design.
Sundstedt Animation has collaborated with a diverse range of clients, from startups to large corporations, delivering engaging visual content that simplifies complex ideas and effectively communicates messages. Their commitment to quality and personalized service makes them a valuable partner among the best motion graphics studios for SMBs.
14. Idea Explainers
Idea Explainers is a leading provider of animated video services, having created over 1,500 explainer videos for companies worldwide. They offer a range of services, including 2D character animation, whiteboard explainer videos, and custom animations.
Their process involves briefing and concept development, scriptwriting, voiceover selection, and production, ensuring a comprehensive approach to video creation. Idea Explainers emphasizes affordability and quality, making them a suitable choice for SMBs looking to enhance their marketing efforts through engaging visual content.
15. Ripple Animation
Ripple Animation focuses on creating animated videos that drive business results. They have collaborated with some of the largest multinationals across the globe to help them engage with key stakeholders.
Their services include 2D animation, whiteboard animation, stock footage, explainer videos, sales and marketing videos, product demo videos, ‘how to’ videos, and digital video content. Ripple Animation emphasizes the effectiveness of combining visual and auditory stimuli to enhance message retention, noting that video content generates more clicks and longer engagement times than text-based content and images.
They have created motion graphics explainer videos for hundreds of businesses, helping them gain more sales as a result. Their explainer videos simplify complicated messages by disseminating information via auditory and visual senses simultaneously, aiding in better message retention and reducing the learning curve for complex subject matter.
Conclusion
In today’s competitive market, small and medium-sized businesses need to video marketing to stand out. Collaborating with the best motion graphics studios at the best price can transform complex ideas into engaging narratives, enhancing brand visibility and audience engagement.
Studios like Gisteo and those discussed in this curated list of the best motion graphics studios for SMBs offer tailored solution to the unique needs and budgets of growing businesses. By partnering with these top-tier motion graphics studios, businesses can create impactful visual content that resonates with their target audiences and drives success.
